P R U D H V I P U B L I S H E R S

Loading

Prudhvi Publishers began with a vision to promote meaningful literature rooted in Gandhian values, humanism, and social sciences. From the very beginning, our mission has been to bring thoughtful, research-based, and socially relevant books to readers at affordable prices. With dedication and sincerity, we have created a space where authors are nurtured and powerful ideas are brought to life. We believe publishing is not just about printing books — it's about shaping thought and contributing to a better society. Prudhvi Publishers continues to stand as a platform where knowledge meets purpose, and every book reflects our core values of quality, ethics, and accessibility.

img

Political Communication: Media and Voter Perceptions

Political communication plays a vital role in shaping public opinion and influencing voter behavior in democratic societies. Media platforms, including newspapers, television, and digital networks like Twitter and Facebook, disseminate political information and frame public narratives. They shape perceptions, trust, and electoral choices by influencing how issues and leaders are presented. While digital media enables direct interaction, challenges such as misinformation, bias, and echo chambers persist. Understanding this relationship is essential for strengthening democratic processes and informed citizen participation. Keywords: Political communication, media, voter behavior, public opinion, social media, Twitter, Facebook, misinformation, democracy, electoral choices.

Rs. 1299

ISBN Number: 978-93-92256-27-1
Author: D.V.R.Murty, K. Ram Chandar
Category: Non-Fiction
Language: English
Total page: 200
Publish Year: 2019
Book Type: Hand Bound
Discount : 21